On 7th May 2018, Department of Management in collaboration with International Program of Management and Business (IMaBs) FEB UMY held a Guest Lecture “Tourism Management” with Dr. ChuanChen Bi as the keynote speaker. Dr.ChuanChen Bi is one of lectures in Khon Kaen University International College (KKUIC) Thailand.
IMaBs students from batch 2016, IMaBs Students batch 2017, Marketing A Class, Marketing B Class, and Marketing C Class are enjoy material that deliver by Dr.ChuanChen Bi. On that occasion, Dr.ChuanChen Bi explain about tourism in China.
Dr.ChuanChen Bi explain how to manage the improvement of tourism. There must be collaboration between company, government, and local people to increase the quality of tourism. In tourism also needs local leader with fiancnial department, security department, and tourism operating department under it. Dr.ChuanChen Bi said that tourism should build at least that departments to push the tourism to develop.
Not only Dr.ChuanChen Bi who excited to deliver his material about tourism, but also the students very excited to ask deeply about it. In the end session of guest lecture, Dr.ChuanChen Bi and students get along discuss about the interesting material about tourism.